I was blown away this week speaking with Reed Allen Slobusky – he’s the consummate impresario restaurateur.
Passion drives this business, but so does marketing genius, financial acumen and a finger on the pulse of what diner’s want in a restaurant. All this has led to a ketchup factory in Costa Rica, phenomenal success in multiple states and unlimited future opportunity.
The concept is so cool and the names of the food items catch your imagination. Imagine a menu with sinful delicious indulgences next to super-healthy options. Why not try a “Thai Knee Dancer” or a “Brussel Crowe” – you’ll have to tune in to find out!
Come on people, listen to this episode of the Restaurant RockStars Podcast, get creative and follow Reed’s lead on this. If you have one location or many locations, build and run a “BRAND”. Its truly how to open a restaurant, how to run a restaurant and how to increase restaurant business.
I’m not going to share the whole story in this space, but here’s a “HOOK”!
When a customer has a complaint or leaves a negative review, Reed’s solution is to invite that customer back in as a secret shopper… makes them feel like a VIP and turns the situation around! BRILLIANT!
Check out SkinnyFats: https://skinnyfats.com/
Stay tuned for more restaurant wisdom and powerful nuggets.
Now go out there and Rock Your Restaurant!
Roger
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