Episode # 58 How to Tell if your Menu is Printing Money or Losing Money

In my last episode #57 we calculated your Profit per Dish in every category.  Now armed with this powerful information, the Product Mix Report (PMIX) is the “key” that shows your restaurant’s volume of sales for every product on the menu.  All you do is plug in a particular date range (at least a month or two) and see if your Most Profitable Items are your restaurant’s Biggest Sellers… If Not, time to do some menu tweaking to maximize your restaurant profits!

Episode #57 Find Out NOW if Your Least Profitable Menu Items are Your Biggest Sellers!

You’ve got to listen to my next series of Podcasts and this one in particular…  I’m working with my friend and industry PRO Jaime Oikle of www.runningrestaurants.com and together, we’re going to Rock Your Restaurant!  In these next few podcasts, we’ll take you on a profit maximizing ride covering some simple systems you can use immediately to lower your costs, dial in your restaurant’s critical numbers and make more money.  Stay tuned for the bottom line skinny!

Episode #55 Dominate Your Competition With Personalized Guest Service

Listen as I interview Joel Montaniel, the head of SevenRooms.com who has developed a cutting-edge app that allows your restaurant, hotel or hospitality staff to treat every customer like your Most Important Customer.  Now your operation has a powerful service and marketing tool to tap into powerful guest profiles from any device even from away, manage your reservation book, know in an instant your customer’s preferences and so much more.  SevenRooms is also your database whether you have one location or multiple locations. 

Episode #54 How To Sell More Gift Cards This Holiday Season!

Its the Holidays and there’s no better time to sell more Gift Cards!

This time of year is a cash injection in your business that can bring in hundreds even thousands of extra dollars in the next 3 weeks!

Listen to this episode as I give you some simple and very effective marketing ideas to make your cash register ring this holiday season… you might even learn a few secrets you can use all year long to boost your sales and build your restaurant’s brand.

Episode #52 This Chain Has it Dialed & Your Restaurant Can Too!

I’ve always believed there are 3 very important elements to any successful restaurant – Food, Service & Ambiance and to really get the buzz going for your place, you’ve got to nail all three.

I happened to visit a well-known major chain restaurant recently and the experience really knocked my socks off and my kids were pretty impressed too.  They wanted to take our server home with them, but I’ll get to that.

Episode #51 Are There Leaks In Your Restaurant’s Labor Costs?

You know that Labor cost is one of your restaurant’s biggest expenses alone without all the common employee abuses that happen every week in this business.  When I started my first place, I had employees who’d clock in early and stand around. I had employees clock in co-workers even when they weren’t on the schedule and the list of potential losses go on an on.  Until I put a stop to it!