Episode #270 This Damn Good Taco Chain is On Fire!
In this episode of the Restaurant Rocktars Podcast I speak with Mike Rypka, Founder of Torchy’s Tacos. Starting with a single food trailer in Austin riding a red Vespa scooter passing out “Damn Good” Tacos, Torchys is now in 11 states and growing. Brand-building is a huge component in this company’s success.