Every restaurant has potential hooks, but few restaurants know how to promote them to build their audience and brand. When you hit the jackpot with this form of marketing, your staff are selling more, having more fun and making more money, while your customers are having more fun and spending more money. Next thing you know, your customers are your best marketers, telling everyone they know about your place.
You have one chance to make a positive impression in your restaurant and make no mistake, impressions are lasting. Train your staff to NOTICE what the guest sees, feels & experiences in your restaurant and empower them to FIX what’s broke!
– There are 12 “Key-Guest Contact Points” in every restaurant, from the parking lot, throughout your common areas to the all-important “Thank You’s & Welcome Back”
Eric Cacciatore is the personality behind the wildly popular “Restaurant Unstoppable” Podcast. By hosting influential chefs, restaurateurs and industry leaders, Eric is sharing the incredible experience and knowledge base of these leaders, while educating himself in all he needs to know to someday open his own restaurant. What a brilliant approach to getting into this business.
As owners and managers, we all get to sample the menu, but how often do you sit down as a customer? There’s no better way to build your brand, manage your team and elevate the guest experience. Take a seat in your dining room to see, feel and experience what the guest does.
Systems are all-important in your restaurant… they simplify, keep you organized, save time & money, but the industry has been slow adapters to technology.
Inventory, Ordering & Invoices are otherwise laborious tasks that are a necessary evil. They need to be done, but no-one likes to do it, so many restaurants forego these critical operating procedures at their peril. Now there’s a simple answer and its a one-stop turn key “system” to streamline and automate all these necessary processes. Today, I interview Mark Haidet, CEO of getOrderly.com that has the solution.
You are insanely busy and your restaurant appears really popular but is is Crazy Profitable? Work smarter not harder!
Classic Rock Coffee is a franchise on fire right now as it expands around the world. This way cool concept marries coffee & food with classic Rock N Roll… its like the Hard Rock Cafe of Coffee!
Listen as I speak with Brett Payne from Classic Rock Coffee as he describes his challenges in growing a global franchise, what’s cool about the coffee and where they go from here.
A great dining experience pairs food with exemplary service & ambiance. Some restaurants have great food, but the service falls short or maybe guests are treated to fine service, but the food is average. Rare is the restaurant that offers all three and if you own a restaurant, know that this is what your guests are seeking.
There is nothing more powerful than a consistent and effective pre-shift meeting. Follow the lead of professional sports teams. They have pregame meetings, concluding with a big huddle and cheer! This is the ideal time to 1) ensure your entire staff is on their A game 2) that everyone knows the game plan and 3) that the entire staff head onto the floor with excitement!
As restauranteurs we’re “In It to Win It” aren’t we?, Working 6 or 7 days per week, two to three meals per day… putting out fires, working on product quality, making sure our restaurants and menus are inviting and so on… It’s a daily challenge and we all know all too well the failure rate of restaurants in the first 5 years.