Episode #120 The Only Way To Staff Your Restaurant

I’ve always believed that the Help Wanted ads are a great way to find someone else’s problems and just because you need a new hire, the wrong person won’t be doing your business any favors.  So here’s a paradigm shift.  Give this episode a listen as today I’m talking to a superstar recruiting expert.  Mr. Mike Durre shares his “secret sauce” to finding key personnel from a GM, to Chef to line positions.

Episode #119 Build Your Brand Inside and Out!

Heres a TWIST many restaurants miss. There are so many ways you can leverage your restaurant’s LOGO while promoting everything that’s special about your place. Give a listen to today’s episode as Thea and I riff on the power of your logo which is the true foundation of your marketing, to powerful promotional ideas that capture the public’s imagination, create that BUZZ and get them talking.  

Episode #117 Ambiance or Food, Which Comes First?

Most restaurants want to turn their tables over and over, but again this one has so much space, they just keep packing them in and keeping them.  So what keeps them busy? EXPERIENCES!   On top of a James Beard Award-Winning Chef and lots of menu variety for both food and drink, this place serves up lots of FUN! You’ll have to give this episode a listen to learn all about it and when you do, your gears are probably going to start turning with lots of fresh ideas for your own place.

Episode #116 When Concept Executions Go Wrong (or right)

I’ve started multiple concepts… some Rock N Rolled right from the get-go.  Another needed a total about face and re-branding, while yet another never really got legs and I had to sell it. Give a listen as Thea and I discuss different concepts, the things that make them work or Not, special “hooks” and lots of ideas to consider that impact your guest’s experience.