Every restaurant has potential hooks, but few restaurants know how to promote them to build their audience and brand. When you hit the jackpot with this form of marketing, your staff are selling more, having more fun and making more money, while your customers are having more fun and spending more money. Next thing you know, your customers are your best marketers, telling everyone they know about your place.
A “hook” is anything unique, different, eye-catching or appealing about the way you do business.. If you have really cool hooks and promote them well, there’s no stopping the power of your restaurant brand. Best of all, very few restaurants (your competitors) are doing this, so its a Competitive Advantage for you.
I have always believed that great service is about taking the guests on a magical journey of everything the restaurant is about. Because let’s face it, guests are often first time visitors to restaurants and they don’t know what they’re going to enjoy or what’s exiting about the restaurant.
It’s really up to the entire service team – not just the wait staff, but also the host, the busser and the bartender. Every part of the service experience should be delivered by a choreographed team.
To continually improve SALES STARS and ensure that it is results driven, cost-effective and easy to implement, I’d like your FEEDBACK.
Roger explains how you can use your staff as your #1 marketing tool to maximize your profits. Servers who are trained to sell will double if not triple their sales and keep your customers coming back for more!
Roger shares with you the power of making sure your restaurant is Kid Friendly. Why?Because kids often decide where the family eats out…Learn easily actionable ideas to make your restaurant the FUN place for families and a source of new profits for your operation.
Our ROCK YOUR RESTAURANT Financial SYSTEM is here… Listen to Roger’s school of hard knocks journey to financial success as he teaches you how to increase profits, cut costs and run a more efficient restaurant.
This week I share with you why taking a close look at the critical details of your operation and keeping on top of your competitors and industry trends will pay dividends in your operation.
Is your restaurant wildly successful?… Your bank account is growing, you can take time off while the cash register keeps ringing and you can count on your team to WOW your guests and deliver amazing experiences?
Listen in as Roger riffs about running a profitable BUSINESS not just a restaurant! (3 min 13 sec)